This is a flash technique where the flash is pointed at a white wall or ceiling to bounce the flash before it reaches the subject. This disperses the flash illumination, creating a softer lighting effect and fewer harsh shadows. Note that bouncing the flash will weaken the intensity of the flash by the time it reaches the subject.
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Photography is from the Greek word φωτογραφία. When translated, φωτογραφία literally means writing with light. LiteWriting Photography has been providing courses to the Central MA photographers for over 11 years.